{"id":11335,"date":"2025-08-08T21:32:38","date_gmt":"2025-08-08T14:32:38","guid":{"rendered":"https:\/\/softlab-mm.ru\/?p=11335"},"modified":"2025-08-08T21:32:41","modified_gmt":"2025-08-08T14:32:41","slug":"%d1%81%d0%be%d1%84%d1%82%d0%bb%d0%b0%d0%b1-%d0%bd%d1%81%d0%ba-%d0%bd%d0%b0-%d0%bc%d0%b5%d0%b6%d0%b4%d1%83%d0%bd%d0%b0%d1%80%d0%be%d0%b4%d0%bd%d0%be%d0%b9-%d0%b2%d1%8b%d1%81%d1%82%d0%b0","status":"publish","type":"post","link":"https:\/\/softlab-mm.ru\/zh\/%d1%81%d0%be%d1%84%d1%82%d0%bb%d0%b0%d0%b1-%d0%bd%d1%81%d0%ba-%d0%bd%d0%b0-%d0%bc%d0%b5%d0%b6%d0%b4%d1%83%d0%bd%d0%b0%d1%80%d0%be%d0%b4%d0%bd%d0%be%d0%b9-%d0%b2%d1%8b%d1%81%d1%82%d0%b0\/","title":{"rendered":"\u00ab\u0421\u043e\u0444\u0442\u041b\u0430\u0431-\u041d\u0421\u041a\u00bb \u043d\u0430 \u043c\u0435\u0436\u0434\u0443\u043d\u0430\u0440\u043e\u0434\u043d\u043e\u0439 \u0432\u044b\u0441\u0442\u0430\u0432\u043a\u0435 BIRTV-2025 \u0432 \u041f\u0435\u043a\u0438\u043d\u0435"},"content":{"rendered":"\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u0421 23 \u043f\u043e 26 \u0438\u044e\u043b\u044f 2025 \u0433. \u043d\u0430 \u043c\u0435\u0436\u0434\u0443\u043d\u0430\u0440\u043e\u0434\u043d\u043e\u0439 \u0432\u044b\u0441\u0442\u0430\u0432\u043a\u0435 BIRTV \u0432 \u041f\u0435\u043a\u0438\u043d\u0435 \u0440\u0430\u0431\u043e\u0442\u0430\u043b \u0441\u0442\u0435\u043d\u0434 \u00ab\u0421\u043e\u0444\u0442\u041b\u0430\u0431-\u041d\u0421\u041a\u00bb.<\/p>\n\n\n\n<p>\u041d\u0430 \u0432\u044b\u0441\u0442\u0430\u0432\u043a\u0435 \u043c\u044b \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u043b\u0438 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044b\u0435 \u0432\u0435\u0440\u0441\u0438\u0438 \u0444\u043b\u0430\u0433\u043c\u0430\u043d\u0441\u043a\u0438\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00ab\u0424\u043e\u0440\u0432\u0430\u0440\u0434 \u0422\u0410\u00bb, \u0440\u0435\u0448\u0435\u043d\u0438\u0435 Channel-in-a-box, \u0441 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u043e\u0439 \u043a\u043e\u0434\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f 4K HEVC;<\/li>\n\n\n\n<li>\u00ab\u0424\u043e\u0440\u0432\u0430\u0440\u0434 \u0413\u043e\u043b\u043a\u0438\u043f\u0435\u0440\u00bb \u2013 \u043c\u043d\u043e\u0433\u043e\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u0430\u044f \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0437\u0430\u043f\u0438\u0441\u0438 \u0438 \u0437\u0430\u043c\u0435\u0434\u043b\u0435\u043d\u043d\u043e\u0433\u043e \u0432\u043e\u0441\u043f\u0440\u043e\u0438\u0437\u0432\u0435\u0434\u0435\u043d\u0438\u044f;<\/li>\n\n\n\n<li>\u00ab\u0424\u043e\u0440\u0432\u0430\u0440\u0434 \u0421\u043f\u043b\u0430\u0439\u0441\u0435\u0440\u00bb \u2013 \u0446\u0438\u0444\u0440\u043e\u0432\u0430\u044f \u0432\u0441\u0442\u0430\u0432\u043a\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0442\u0440\u0430\u043d\u0441\u043f\u043e\u0440\u0442\u043d\u044b\u0435 \u043f\u043e\u0442\u043e\u043a\u0438 \u0432 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0438\u0438 \u0441\u043e \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u043e\u043c SCTE-35.<\/li>\n<\/ul>\n\n\n\n<p>\u0422\u0430\u043a\u0436\u0435, \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0438 \u0443\u0432\u0438\u0434\u0435\u043b\u0438 \u0432 \u0440\u0430\u0431\u043e\u0442\u0435:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0432\u0438\u0434\u0435\u043e\u043a\u0430\u043c\u0435\u0440\u0443 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0438 \u0438 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0441\u0442\u0432\u0430 \u00ab\u0421\u043e\u0444\u0442\u041b\u0430\u0431-\u041d\u0421\u041a\u00bb \u0441 \u0447\u0430\u0441\u0442\u043e\u0442\u043e\u0439 \u0441\u044a\u0435\u043c\u043a\u0438 200 \u043a\u0430\u0434\u0440\u043e\u0432 \u0432 \u0441\u0435\u043a\u0443\u043d\u0434\u0443 \u0434\u043b\u044f \u0437\u0430\u043f\u0438\u0441\u0438 \u0443\u043b\u044c\u0442\u0440\u0430\u0431\u044b\u0441\u0442\u0440\u044b\u0445 \u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0439. \u0422\u0430\u043a\u0438\u0435 \u043a\u0430\u043c\u0435\u0440\u044b \u043c\u044b \u043f\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u043c \u0434\u043b\u044f \u0441\u043f\u043e\u0440\u0442\u0438\u0432\u043d\u044b\u0445 \u0441\u0438\u0441\u0442\u0435\u043c \u00ab\u0412\u0438\u0434\u0435\u043e\u0433\u043e\u043b\u00bb;<\/li>\n\n\n\n<li>\u043f\u043b\u0430\u0442\u0443 \u0432\u0432\u043e\u0434\u0430-\u0432\u044b\u0432\u043e\u0434\u0430 FD2110 \u0441 \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0430\u0446\u0438\u0435\u0439 \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0438 \u0436\u0438\u0432\u043e\u0433\u043e \u0441\u0438\u0433\u043d\u0430\u043b\u0430 \u043f\u043e \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u0443 SMPTE 2110 \u0441 \u043d\u0430\u043b\u043e\u0436\u0435\u043d\u0438\u0435\u043c \u0442\u0438\u0442\u0440\u043e\u0432.<\/li>\n<\/ul>\n\n\n\n<p>\u041d\u0430 \u0441\u0442\u0435\u043d\u0434\u0435 \u0440\u0430\u0431\u043e\u0442\u0430\u043b\u0438 \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u043e\u0442\u0434\u0435\u043b\u0430 \u041c\u0443\u043b\u044c\u0442\u0438\u043c\u0435\u0434\u0438\u0430 \u041c\u0438\u0445\u0430\u0438\u043b \u042e\u0440\u044c\u0435\u0432\u0438\u0447 \u0428\u0430\u0434\u0440\u0438\u043d, \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440 \u043f\u043e \u043f\u0440\u043e\u0434\u0430\u0436\u0430\u043c \u0415\u0432\u0433\u0435\u043d\u0438\u044f \u0411\u043e\u0440\u0438\u0441\u043e\u0432\u0430, \u0432\u0435\u0434\u0443\u0449\u0438\u0439 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a \u041f\u041e \u0410\u043d\u0434\u0440\u0435\u0439 \u041a\u043e\u043c\u0430\u0440\u043e\u0432, \u0438 \u043f\u0435\u0440\u0435\u0432\u043e\u0434\u0447\u0438\u043a \u0410\u043d\u0430\u0441\u0442\u0430\u0441\u0438\u044f \u0424\u0440\u0430\u043d\u0446\u0443\u0437\u043e\u0432\u0430. \u0422\u0430\u043a\u0436\u0435 \u043d\u0430 \u043d\u0430\u0448\u0435\u043c \u0441\u0442\u0435\u043d\u0434\u0435 \u0440\u0430\u0431\u043e\u0442\u0430\u043b \u043a\u0438\u0442\u0430\u0439\u0441\u043a\u0438\u0439 \u043f\u0430\u0440\u0442\u043d\u0435\u0440 \u00ab\u0421\u043e\u0444\u0442\u041b\u0430\u0431-\u041d\u0421\u041a\u00bb \u0414\u0436\u0435\u043a \u0428\u0443.<\/p>\n\n\n\n<p>\u0412\u043e \u0432\u0440\u0435\u043c\u044f \u0432\u044b\u0441\u0442\u0430\u0432\u043a\u0438 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u0438 UWA \u2013 UHD World Association (\u0412\u0441\u0435\u043c\u0438\u0440\u043d\u0430\u044f \u0430\u0441\u0441\u043e\u0446\u0438\u0430\u0446\u0438\u044f \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u0438 \u0432\u0438\u0434\u0435\u043e \u0441\u0432\u0435\u0440\u0445\u0432\u044b\u0441\u043e\u043a\u043e\u0439 \u0447\u0451\u0442\u043a\u043e\u0441\u0442\u0438) \u0432\u0440\u0443\u0447\u0438\u043b\u0438 \u041c. \u0428\u0430\u0434\u0440\u0438\u043d\u0443 \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442, \u043f\u043e\u0434\u0442\u0432\u0435\u0440\u0436\u0434\u0430\u044e\u0449\u0438\u0439 \u0447\u043b\u0435\u043d\u0441\u0442\u0432\u043e \u00ab\u0421\u043e\u0444\u0442\u041b\u0430\u0431-\u041d\u0421\u041a\u00bb \u0432 \u044d\u0442\u043e\u0439 \u0430\u0441\u0441\u043e\u0446\u0438\u0430\u0446\u0438\u0438.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-50.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"963\" height=\"1280\" data-id=\"11337\" src=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-50.webp\" alt=\"\" class=\"wp-image-11337\" srcset=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-50.webp 963w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-50-226x300.webp 226w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-50-770x1024.webp 770w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-50-768x1021.webp 768w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51-2.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"963\" height=\"1280\" data-id=\"11336\" src=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51-2.webp\" alt=\"\" class=\"wp-image-11336\" srcset=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51-2.webp 963w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51-2-226x300.webp 226w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51-2-770x1024.webp 770w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51-2-768x1021.webp 768w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"963\" height=\"1280\" data-id=\"11338\" src=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51.webp\" alt=\"\" class=\"wp-image-11338\" srcset=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51.webp 963w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51-226x300.webp 226w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51-770x1024.webp 770w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-51-768x1021.webp 768w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-52.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"963\" height=\"1280\" data-id=\"11339\" src=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-52.webp\" alt=\"\" class=\"wp-image-11339\" srcset=\"https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-52.webp 963w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-52-226x300.webp 226w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-52-770x1024.webp 770w, https:\/\/softlab-mm.ru\/wp-content\/uploads\/2025\/08\/photo_2025-07-23_15-47-52-768x1021.webp 768w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" \/><\/a><figcaption class=\"wp-element-caption\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-sl-lightgrey-color\">Peter Xu (Vice President of International Market) \u0432\u0440\u0443\u0447\u0430\u0435\u0442 \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442 \u041c\u0438\u0445\u0430\u0438\u043b\u0443 \u0428\u0430\u0434\u0440\u0438\u043d\u0443.<\/mark><\/figcaption><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u0421 23 \u043f\u043e 26 \u0438\u044e\u043b\u044f 2025 \u0433. \u043d\u0430 \u043c\u0435\u0436\u0434\u0443\u043d\u0430\u0440\u043e\u0434\u043d\u043e\u0439 \u0432\u044b\u0441\u0442\u0430\u0432\u043a\u0435 BIRTV \u0432 \u041f\u0435\u043a\u0438\u043d\u0435 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